Car Signs (Pros/Cons)

[Fenton Murray]

I had a sign on my car for probably 5 years. It was a new Volvo with white lettering on the rear windows. While the signs definitely created phone calls and interest, I don't think I got much business I was interested in. I found that most piano work does not originate from an impulse purchase, at least not the business I wanted, most of the calls and people tapping on my window to ask questions were not interested in quality work on quality pianos. For me, a web site will tell people who I am and what I do, a line in the local book will let people who are looking for me find me and a reference from a happy client is the best advertising of all. If you're starting a new business, then I think different rules will apply and something like a sign on your car could be a good idea and might be worth trying.
Fenton
  ----- Original Message ----- 
  From: Matthew Todd 
  To: pianotech at ptg.org 
  Sent: Wednesday, March 05, 2008 10:21 AM
  Subject: Car Signs (Pros/Cons)


  Greetings list,

  I have been shopping around for a magnetic sign to place on each side of my car.  What has been your experiences with this method?  I prefer magnetic so I can take it off when my car is sitting for a period of time so no one will see that I have tools to steal.  But then, if I got into an accident, would having the sign be more liability for me?  Or am I just worrying too much.

  I also would like to know if your business has increased because of the signs.


  Thank you,
  Matthew


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