new business

[Noah Haverkamp]

    I am relatively new at this, only a couple years, but I've done fairly well. I owe this in large part to 2 things: 
     1) I gave free tunings (or very cheap) to a series of piano stores in exchange for keeping the clients as my own. What's a couple hours compared to 50 years of a loyal client? Don't make the mistake of thinking "I'm too good for cheap wages." Patience pays better than pride. True, not all the clients were keepers, but even some of those can be helpful. For example, they might already have a tuner, but will refer you to a friend because of the care you gave to them. Once the ball gets rolling, it's like a snowball down the hill of good fortune.
     2) Don't be selfish! I feel blessed every day I get to spend an hour or hour and a half somewhere to increase beauty and knowledge and personal learning into the world of music. Feeling grateful inspires us to give more than we need to, and as we go out of our way to help piano owners or restaurant managers or recording studio guys, customers become clients, and like children we sled down the snowy mountain of good karma!

-----Original Message-----

From: Shawn Brock <shawnbrock at fuse.net>

To: Pianotech List <pianotech at ptg.org>

Sent: Mon, 20 Oct 2008 4:53 am

Subject: Best approach for acquiring new business.







I'm hoping some of you will way in on
what you think the best method for soliciting new business is based on
your personal experience.  I am considering a few options for getting
new church customers.  1: Sending out postcards to most or all of the
churches in my area.  2: Good old fashion cold calls.  I have not tried
the cold calls method for a few years, but I recall that it didn't work
vary well for me previously.  On the other hand I don't want to waste
money on sending out maybe 1000 postcards to get one tuning on a old
Baldwin 243.  Why we all know nothing is a sure bet when trying to get
new business we know some things work better than others.  So what do
you think the best and most profitable approach has been for you?  I
appreciate your input as always.  


 


Regards,


Shawn Brock, RPT


513-316-0563


www.shawnbrock.com


Noah Haverkamp Frere
Know-a Piano 
http://www.knowapiano.com 
347-308-0094 
Fax: 718-701-2071
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