[CAUT] Jeanie's brain storm - was Boston changed to dealers...

[Jeff Tanner]

I'm not sure if you're debating, but I think we agree. I said "not JUST marketing", which does not deny that marketing is a part of it. Marketing is how they sell pianos. Without marketing, there are no sales. It is, after all, the piano "business", regardless of how idealistic we'd like to be about the artistic side of it.

Re., Mapes: that isn't just a brand, it's a size, and it's a specific alloy (which could affect weight), different from other wire available to us.
Jeff
  ----- Original Message ----- 
  From: PAULREVENKOJONES at aol.com 
  To: tannertuner at bellsouth.net 
  Sent: Wednesday, November 25, 2009 12:29 AM
  Subject: Re: [CAUT] Jeanie's brain storm - was Boston changed to dealers...




  In a message dated 11/24/2009 11:19:59 P.M. Central Standard Time, tannertuner at bellsouth.net writes:
    Steinway and Yamaha similarly have their different 
    approaches, and it ain't just marketing, it's they way they want it done.
  Real brand differences aside (Mapes, e.g.), and brand recognition by "touch or sound" aside, prepping procedural differences as "the way they want it done" and published and taught as such are certainly a part of the marketing of the piano; it is that in which their view of themselves consists and which they wish to market.  

  P 
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