Premium Rates

Kristinn Leifsson istuner@islandia.is
Mon, 22 May 2000 01:06:26 +0100


You have to keep the stress on you relatively even.  

Thatīs why you deter the googols of people in the fall with higher charges
and encourage them during the slower months with lower charges.


Kristinn
  



At 15:49 21.5.2000 -0400, you wrote:
>I used to reduce my charge during the slow months of July and August to
"encourage" business. It became a tradition. But, this year.... no way! In
fact, after seven years, I'll be increasing my charge by about ten per cent
come September.
>
>When I look cumulatively over the past six years, the busiest to slowest
months are Dec., Nov., Oct., Sep., Apr., Mar., Jan., Aug., May, Feb., June
and July. This has led me to consider charging a "premium" during those
four busy months, definitely not this year but, perhaps in 2001.
>
>Is there a law of economics here? Usually things are expensive when
they're scarce. I am thinking the same logic should apply to scarceness as
in the availability of slots, as in booking appointments.
>
>Any thoughts?
>
>John Lillico, RPT
>Oakville, Ontario, Canada
>
>
>
>



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